We are your caring insurance partner

Welcome to Iemas Insurance Brokers

About us

Iemas Insurance Brokers is an authorised financial service provider (FSP 47563) and wholly owned subsidiary of iMasFinance. We are proud to be associated with the largest financial co-operative in South Africa and share the same ethos and member centric focus as iMasFinance.

With over 8 decades of experience in the financial services sector, especially in worksite marketing, we understand the needs and expectations of our stakeholders, for both the corporate, as well as the individual employee.

Our philosophy

Iemas Insurance Brokers’ philosophy is to empower our stakeholders to make sound financial decisions regarding their financial wellness through the provision of tools, resources and personal advice on their journey towards financial freedom.

Financial freedom can be achieved when an individual has a clear understanding of their current financial status, know where potential shortfalls are and have a road map in place to assist them in achieving their objectives. We specialise in guiding and assisting employees through their different life stages up to and after retirement, and thus contribute to the overall financial wellness in the workplace.

Our service offering to the corporate and their respective employees also includes access to an interactive profiling portal, supported by a professional and caring network of independent, qualified Financial Advisors, Planners and Short-term Insurance Specialists to assist them with their unique financial requirements.

Our values

Iemas Insurance Brokers endorses the iMasFinance Group values, namely:

Our product solutions

To enable our stakeholders in securing their journey towards optimal financial wellness, Iemas Insurance Brokers’ product solutions are based on these four pillars.


As your caring partner in insurance, Iemas Insurance Brokers always strives to give our clients the best value together with professional service.
This is what some of our clients have to say about us:

I would like to thank Iemas Insurance Brokers for all their hard work and for going the extra mile - it is the best short-term insurance I have ever come across. They are so professional and deliver what they are supposed to deliver on. Their staff are so professional, even when you are stressed they make you feel at ease. THANK YOU SOOO MUCH, YOU ARE THE BEST INSURANCE, I will even market you on Facebook telling people about the good service! You are the best.
- Thembi Mkhumbanwe

Amazing service from Gordon Klopper at Iemas Insurance Brokers. It is just wonderful to send an email and get a reply in 10 minutes or less. Gordon always makes the greatest effort in helping me and never fails to get something done. Thank you Gordon, it is really rare to get this type of great service.
- Anton Jansen van Vuuren

Thank you so much for all your support, good advice and the manner in which you helped me to get peace of mind regarding my insurance. I feel so much better.
- Sanet Botha

In the past month I have dealt with a few companies but have never received the efficient and heartfelt service that I have received from Shireen Sheik (Team Leader: Personal Underwriting, Iemas Insurance Brokers).
- Maggie Smit